Industry

Content creation

Role

Founder

Timeline

36h in total

Team

Myself, Lovable, Claude

DualCapture • B2C • 0 → 1

How did I designed and published an iOS app, focused on content creation, using only Lovable and Claude

Problem Framing

Trying to solve my wife's pain as a content creator, I decided to use AI and what I was studying to build an app for it

As a content creator who uploads to Youtube and Instagram, my wife always asked me how could she record her content to both platforms: recording twice the same thing using different aspect ratios, or using two devices with separate setups.

As a content creator who uploads to Youtube and Instagram, my wife always asked me how could she record her content to both platforms: recording twice the same thing using different aspect ratios, or using two devices with separate setups.

The Business Problem

I found other apps that solves this pain point. But all of them has one thing it was hard for me to test

As a designer, thinking about business strategy, ROI, and other metrics, I get that charge for the services is key. Having pay-walls are important.

As a designer, thinking about business strategy, ROI, and other metrics, I get that charge for the services is key. Having pay-walls are important.

But, if you have a subscription model, at least let the users to test your service and decide if they want to pay. All the apps I've downloaded to test, blocked me to use, asking for my credit card or to subscribe right away. No 3-7 days to try. I decided to do it differently, 100% free.

But, if you have a subscription model, at least let the users to test your service and decide if they want to pay. All the apps I've downloaded to test, blocked me to use, asking for my credit card or to subscribe right away. No 3-7 days to try. I decided to do it differently, 100% free.

Home page of the webapp created using Lovable

Recording screen of the webapp created using Lovable

The Strategic Call

Using Lovable to validate the idea was key for me

Since I don't know how to write code, I decided to use Lovable as vibe coding to build the web app and validate the idea. I was using Lovable for other ideas since November, being ideating a lot with it, and very happy with all outcomes the AI was producing. Easy choice.

Since I don't know how to write code, I decided to use Lovable as vibe coding to build the web app and validate the idea. I was using Lovable for other ideas since November, being ideating a lot with it, and very happy with all outcomes the AI was producing. Easy choice.

After a few rounds and a few hours of prompts, the first version was solid, but is was like a landing page that triggered the service. I would need another thing to tap and open the recording screen without seeing a home page.

After a few rounds and a few hours of prompts, the first version was solid, but is was like a landing page that triggered the service. I would need another thing to tap and open the recording screen without seeing a home page.

I used Claude to help me build a GitHub repo, grab what Lovable had created, use XCode to build and publish the iOS version.

Lots and lots of screenshots, copying and pasting, ideating, interacting, questioning results, and more so.

Lots and lots of screenshots, copying and pasting, ideating, interacting, questioning results, and more so.

Lovable interface showing prompts, requests, results

Claude interface showing prompts, requests, results

Claude interface showing prompts, requests, results

Design Approach

I did not design a single element on Figma. All the adjustments were screenshots and pointing out what to change

I let Lovable handle the creativity. My focus was on the product, to build something useful. I knew that Lovable was capable enough to build an UI that was useful enough. The only think I asked in the first prompt was to pay attention to accessibility.

I let Lovable handle the creativity. My focus was on the product, to build something useful. I knew that Lovable was capable enough to build an UI that was useful enough. The only think I asked in the first prompt was to pay attention to accessibility.

Showing the adjustments on Lovable

Solution

Now I have a published iOS app, build entirely using AI. My decisions were all feature and UX based

  • Records videos in 16:9 and 9:16

  • Saves two separate files ready to post or share

  • iOS native app published to the appStore

  • Android version in the works